Digital Commerce
Your one-stop shop for digital commerce excellence.
Regardless of your digital ecosystem maturity, Acosta Group combines the unmatched retailer connectivity, omnichannel insights and analytics, and platform expertise you need to win in e-commerce.
Our Services
Whether buying in store, online or anywhere in between, digital presence influences purchase decisions at every point in the consumer journey. Digital shelf optimization focuses on improving accuracy and consistency, increasing awareness and interest, driving demand and ultimately converting.
Omnichannel Strategy + Account Management
We maneuver cross-platform intricacies with ease to create seamless omnichannel shopping experiences for your brands. As a standalone service or part of our full-service HQ sales solution, we ensure meaningful integration of brick-and-click strategies and a cohesive digital and physical shelf by providing ongoing thought leadership, retailer.com best practices and more to capitalize on growth opportunities.
- Retailer.com Strategy
- Product Listing Management
- Search Engine Optimization
- Merchandising Plans
- Reporting + Analytics
- E-Commerce Consulting
Digital Shelf Management
Optimize digital content, improve discoverability with SEO and build engaging product pages to elevate the customer experience and increase conversion. Our team of experts navigates the ever-changing online content criteria and scorecards across retailers to improve content health scores, so you don’t have to.
- Digital Shelf Audits
- Content Syndication
- Automated Content Monitoring
- Ratings + Reviews Partnerships
Retail Media
With digital media dollars increasingly shifting to retail media networks, CPG brands need a streamlined, strategic approach to capitalize.
By centralizing a strategy across siloed retail media networks and creating strategic plans that deliver measurable results, we help our clients capitalize on first-party data, retailer-owned inventory and closed-loop reporting. And, as a part of our comprehensive media capabilities, we provide end-to-end holistic support across media channels.
- Full-Funnel Media Strategy + Planning
- Buying + Optimization
- Execution + Measurement
- Branded Storytelling
- Connected TV + Video
Full-Service Amazon
Acosta Group’s end-to-end Amazon expertise accelerates the flywheel to drive year-over-year increases in sales and continued profitability.
Our full-service Amazon agency follows a proprietary FACTS framework to drive traffic and sales for your brand.
Performance Tracking + Optimization
Uncover full-funnel purchase behavior to fuel strategic changes, maximize investments and boost sales growth. Our data-agnostic, holistic approach extracts actionable insights from shopper, category, competitor and omnichannel retailer market analysis. Leverage the industry’s deepest array of tools as we unlock your brand’s e-commerce potential.
Strategic Partners
